8bit Gaming

San Jamar makes industrial and janitorial equipment. 

They had a big trade show coming up in 40 days and needed to attract visitors. 

Based on their products, we created three 8-bit games fondly recalling '80s arcades (some of us are old).

Knife protective gloves became Five Finger Fillet. 

Soap dispensers killed germ aliens. 

Their ice cart had to dodge drunks. We called them dizzy bar patrons.

Simple games on big touchscreens, so fun we were sad when they left our studio.

See them in action

Jay Beckman

Creative Director; co-founded Northern Ground with Ryan and Matt.

Leads our design team and overall aesthetic. Jay will expand your brand.

Not eloquent but somehow maintains a huge vocabulary.

An animator and illustrator, he went to RISD film school and is a human IMDB.

Mild addiction to camera equipment.

A design obsessive who left an agency when they got pissed he worked too much.

Loved Flash.

Cuts his own hair to limit human interaction.

Likes small dogs, brutalist architecture and monochromatic photography.

Jay is bae all day.